Client: Key Rent a Car
Industry: Car Rental / Transportation
Founded: 1982
Services: Car rental services across cities and airports, customer support, branch operations
Branches: 50+ across Saudi Arabia
Strengths: Scalable operations, speed, consistency, customer satisfaction
Founded in 1982, Key Rent a Car is a major player in the Saudi car rental industry, with over 50 branches spanning cities and airports across the Kingdom. As the company scaled rapidly, maintaining consistency, speed, and customer satisfaction became essential to sustaining their reputation.
Expanding operations across a vast national network posed several obstacles:
Complex logistics caused delays in device installations across diverse locations
Existing software lacked flexibility for customization and user-brand alignment
Required scalable tracking solutions adaptable to any fleet size or location
Needed optimized fleet tracking across urban and airport branches
Faced challenges in maintaining punctual vehicle delivery and pickup
Sought consistent service quality amidst rapid expansion
Tracking delivered a fully customized and agile solution to support Key Rent a Car’s growing operations:
Rapid, full-scale installation aligned with client timelines and asset demands
Seamless deployment across varied and remote locations
White-labeled software built to reflect Key’s brand and end-user structure
Real-time fleet tracking dashboards for better operational visibility
Intelligent dispatch routing for airport and city branches
Predictive maintenance alerts and automated driver scheduling
To address these operational hurdles, Wesam Al Khaleej implemented our advanced real-time tracking solution, bringing a new level of visibility and control to their fleet.
Live GPS monitoring across all regions to track movement and optimize routes
Cutoff functionality to prevent vehicle misuse or theft, especially crucial in Makkah operations
Regulatory integration: Ongoing Wasl and TGA integration ensures full compliance with Saudi regulations
Anomaly detection: Instant alerts help operations quickly identify and respond to any irregular activity
10% cost reduction achieved through better route planning, reduced idle time, and enhanced asset utilization
Enhanced fleet safety and accountability, reducing theft-related risks through improved route planning
Improved operational efficiency, contributing to on-time deliveries and higher client satisfaction
With a future-focused, customized fleet management solution, Key Rent a Car has streamlined its operations and enhanced the customer experience across all touchpoints. Tracking continues to be a trusted partner in powering their growth—branch by branch, mile by mile.
